his year, J. Walter Thompson wanted to recognize some of the hard workers that make the magic of the holidays possible.

‘Santa Had Help’ is a mobile experience that lets you meet the elves who made the gifts you’re giving and receiving. Scan anything from a scented candle to that toy-of-the-year, or even that bottle of “holiday cheer”, and hear how it was made at Santa’s Workshop.

Use your phone camera
to scan the gift’s barcode.
Meet the elf who
made this gift.
Show your friends.
And have them try it too.
Visit SantaHad.Help on your mobile device.